Competitor Intelligence
Your competitor decks should never be older than your competitors’ moves.
Most competitor profiles age the moment they are saved. Hizer keeps them current automatically — by streaming, enriching and routing every relevant move competitors make in the global news, in every language they operate in.
What you get
Always-on competitor monitoring
Competitors are tracked continuously as resolved entities — so launches, leadership moves, partnerships, M&A and controversies show up the moment they hit the news, in any language.
Framing, not just facts
Each mention carries tone, topics, events and key actors — so you don’t just see "BigCo announced X", you see how it is being framed, by whom, and how the narrative is shifting.
Agent-friendly battlecards
Because every article is enriched and structured, downstream copilots and battlecard tools can pull live competitor context on demand — instead of relying on a deck that’s a quarter old.
Where it earns its keep
Sales and GTM enablement
Equip sellers with battlecards and competitor briefs that update themselves between calls — backed by live coverage from the buyer’s actual market.
Strategy and CMI
Maintain a continuously-updated picture of how each competitor is moving across markets, segments and narratives — without manual upkeep.
Product and pricing
Catch competitor releases, repositioning and customer reception across geographies — and feed product and pricing decisions with current evidence.
Your questions, answered
Do we have to build a competitor model from scratch?
No. Companies, products and people mentioned in coverage are extracted and resolved automatically. You can layer your own watchlists on top — and add specific entities or sources whenever a new competitor matters.
How do you handle international competitors?
Coverage spans 135 languages and 235,000+ sources, with consistent enrichment across all of them — so a German trade title, a Korean wire and a Brazilian business daily all feed into the same competitor view.
Can our AI assistants use this?
Yes. The enriched stream is built for RAG, copilots and agentic workflows — so your assistants pull live competitor context with structured fields rather than scraping articles ad-hoc.
How does this fit alongside our CRM and BI tools?
Data is delivered via the News API and Firehose, so competitor signals can flow into Salesforce, your data warehouse, Slack, internal tools or the AI workflows you already run.